9 Fashion Trends King Beyoncé Made Hot In 2012 (Obama Earrings, Pepsi Cans & More!)

9 Fashion Trends King Beyoncé Made Hot In 2012 (Obama Earrings, Pepsi Cans & More!)


Beyoncé had quite the awesome year in 2012. It started with the birth of her first child Blue Ivy Carter, and now she’s landed a $50 million deal with Pepsi. We can’t wait for the release of her HBO documentary debuting in February. But while we are eagerly awaiting full Bey domination in the new year, we took some time to reflect on all of the trends she made popular in 2012, from her ’80s inspired Obama earrings to her stylish Nicholas Kirkwood flats.

Click through to check out nine fashionable trends Bey made hot this year.


Box Braids

Photo: Tumblr


Box braids, or Poetic Justice braids as we like to call them, made a huge comeback in 2012 as  Beyoncé was spotted out and about with her daughter rockin’ box braids. 20 seconds later almost everyone under the age of 35 was heading to their local braiding shop to mimic the style. Check out our list of other celebs who also rocked box braids.



We don’t drink sodas that often, but we’re sure Beyoncé’s $50 million endorsement deal with Pepsi will bring the beverage back to a home near you very soon.

Obama Earrings

Photo: Tumblr

During the 2012 Presidential Election,  Beyoncé was one of many entertainers who helped to add a little spice to the Obama campaign. Bey rocked these gold ’80s style “Obama” earrings by Erika Peña during the election and made Obama paraphernalia even cooler.

High Bun & Bangs

Photo: Stephen Lovekin/Getty Images

Bey’s go-to hair style as of lately has been a tapered bang and high bun. We love the casual, relaxed look on Bey especially as a cute hassle-free alternative to a bad hair day.

Met Gala

Photo: Getty Images


Most of us, I’m sure, have been tuned into the Met Ball for years checking for your favorite celebrities’ hottest looks. This year, Bey’s outfit stole the show. Bey rocked a Givenchy couture dress that hugged her curves in all the right places. The real trend here should be women with bomb post-pregnancy bodies.

Nicholas Kirkwood Flats

Photo: Tumblr

Since joining the world of social media, Bey took Instagram by storm in a matter of days. On one outing she posted a photo of her in these hot Nicholas Kirkwood face-print leather and velvet loafers and everyone wanted to know where they could buy a pair. While Bey’s pair is no longer avaliable, you can check out this cute printed elaphe pair here.

Alexander Wang Cat Eye Sunglasses


While Bey’s sister Solange was spotted wearing a similar pair of glasses at Coachella 2012, Beyoncé has everyone coveting these cat eye sunglasses. Add them to your holiday wish list here.

Roberto Cavalli

Photo: WireImage


Bey was spotted out a fitted long sleeve, deep v-cut Roberto Cavalli duo-animal print sheath dress and Charlotte Olympia Dolly Signature Pumps while out with Jay-Z to celebrate the D’Usse Launch at La Marina. Get the full story here.

Oscar De La Renta

Photo: Getty

Bey was definitely down to campaign for Barack Obama during the 2012 Presidential election. Beyoncé and Jay-Z held a fundraiser for the Obama campaign at the 40/40 Club in New York.

Did rock any of  Beyoncé’s trends this year?


-Krishana Davis

  • shae

    the box braids definitely belongs to solange

  • Myrtle

    Solange definitely started the trend, and Beyonce just hopped aboard with everyone else. She was def late on the box braid trend, at least in NYC.

  • Say What?

    Pepsi ha? Of course! It is bad for you just as bad as her singing!!! I can’t stand her voice, nor her ‘i own everything attitude’….She is the devil in disguise.

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