Birchbox is known to partner with the most coveted fashion and beauty brands. Now the line has collaborated with CVS Pharmacy to offer Salma Hayek‘s beauty collection to subscribers. Nuance Salma Hayek debuted in 2011, and Salma told WWD that it was created to enhance the “nuances” of a woman’s individual beauty:
“Every woman should be entitled to preserve her youth, no matter what her background. Working with CVS Pharmacy, I wanted to make sure that every woman could afford my line. My main focus is to bring excellent products and ingredients to women of all economic levels,” Salma Hayek told .
The CVS Pharmacy-sponsored box will ship next month, at no additional cost to certain subscribers, chosen based on their beauty profile. The Salma-inspired “Birchbox” will include Nuance’s Mamey Fruit Volumizing Shampoo, Mamey Fruit Volumizing Conditioner, My Secret Super Moisturizing Body Cream and luxe skincare products.