Rent the Runway is stepping out of the virtual world and setting up shop at Henri Bendel’s NYC flagship. According to Fashionista, the site, which offers designer wears for a fraction of the cost, has launched a 1400-square-foot showroom on the second floor of the department store’s Fifth Avenue location.
Along with an ever changing selection of designer dresses, the company will also offer style advice via their personal stylists– who are known as ‘Go-to Girls’. Shoppers can also create a profile with their measurements and preferences ahead of time to serve as a guide to their stylist, who in-turn will assist you in person, reports TechCrunch.
The showroom welcomes walk-ins but appointments can also be made online.