Photo: Courtesy of Bravo
Bravo’s latest reality show, “Blood Sweat And Heels” which follows six women navigating their professional and personal lives in the Big Apple premiered a couple of weeks ago becoming the highest-rated series premiere in Bravo network history, with 2.5 million total viewers. We’ve been tuning in each Sunday at 9/8c and we couldn’t help but notice the ladies’ fashion picks along the way.
We spoke exclusively with cast member and style and pop culture journalist Geneva Thomas, who just recently launched her own digital agency, 1530 Agency, to learn her style and hair secrets and why she decided to do reality television. Check out what she had to say. We’ll also be speaking to the other cast members in the coming weeks so stay tuned!
StyleBlazer: What inspired your join the cast of “Blood Sweat and Heels”?
Geneva Thomas: I was approached by production and they wanted to look at African American women who were career driven. The show was a departure from what we normally see on reality TV. For us [the cast members], it’s all about the hustle. In New York City, it’s a struggle even when you’re at the top. It shows you how to get there, and people can relate to us.
SB: Were you friends with the other cast members before the show?
GT: We were all familiar with each other but not friends and had crossed similar paths. We are a group of very opinionated, educated group so there’s always going to be conflict when you bring us together but there is a still an incredible level of respect for one another.
SB: Now let’s talk hair! People have been raving about how great your hair looks on the show. Please share your hair secrets.
GT: I’m very transparent about my hair. I wear extensions to add volume and length. My hairstylist is Nadia Vassell of Nadia Vassell Salon on the Lower East Side who actually used to style Tika Sumpter’s hair. I tracked her down and have been going to her for years. Pat Sumpter-Davis also styles my hair. At night, I pull my hair back, push my bangs to the side and put a bonnet on to preserve my style.
SB: Which hair products do you swear by?
GT: There are three products I can’t live without and have been using for years. There’s Oscar Blandi Dry Shampoo which I never leave the house without. My hair is oily so it sucks the oil out and extends the length of my hairstyle. I also use Aveda Air Control Hair Spray since it doesn’t weigh my hair down and TIGI Bed Head Hair Stick to control flyaways.
SB: What about your makeup? Do you do it yourself? And your skincare routine?
GT: Ashley Sophia is the artist behind my makeup for show and I’m currently working with makeup artist Camara Aunique. I love Ben Nye banana powder which is great for highlighting and contouring and helps decrease shine, and I always wear MAC Ruby Woo Lipstick. As for skincare, I am a devotee of the brand SkinCeuticals and I like Aveeno. I had acne as a child so I’m pretty careful what I put on my skin. I use SkinCeuticals C E Ferulic in the morning and evening on my face and I use Aveeno Clear Complexion Daily Cleansing Pads. I also do the Bliss Fabulous Skin-Reviving Rubberizing Mask once a week.
SB: How would you describe your style?
GT: Playful, sophisticated chic. I like to mix prints and patterns but keep it streamlined and sophisticated.
SB: Who are your go-to designers? And where do you like to shop?
GT: I always turn to designers Tracy Reese, Mimi Plange and Laura Smalls especially for a special occasion. I also love a fierce heel since I’m only 5’1″ and am a huge fan of Brian Atwood and Saint Laurent shoes. As for shopping, my favorite stores to go to are Topshop and MontMartre.
SB: Lastly what can we expect next from you?
GT: I’m gearing up for Fashion Week now, and preparing to bring back my Style For Breakfast series. I also just launched my digital agency 1530 Agency to market to fashion, beauty and lifestyle brands that cater to women of color. The inspiration of the agency’s name is that it’s estimated that in 2060, 15% of women will be Black and 30% of women will be Latina. It’s inspired by the power of numbers. Brands who market to women of color need to do it in a smarter way.