#NYFW: Backstage with butter LONDON at DANNIJO + Creatures of the Wind

#NYFW: Backstage with butter LONDON at DANNIJO and Creatures of the Wind

Creatures of the Wind

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All Photos Courtesy of butter LONDON

butter LONDON’s Global Colour Ambassador, Katie Jane Hughes, kicked off #NYFW at Creatures of the Wind, DANNIJO and Tadashi Shoji this week. First up was Creatures of the Wind where Hughes was inspired by “space-like, psychedelic” fabrics and patterns. To complement the collection Hughes used a technique called water marbling, which resulted in a total of 675 unique individual nails. Learn how to get the design below!

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“To achieve the look, Katie poured drops of several Nail Lacquer shades one after another into a bowl of water, creating rings of colour. Once the colour had been placed, Katie took an orange wood stick to swirl the colours together, creating a range of patterns. She then dipped the press on nail into the water, letting it sit under the water’s edge just below the pattern she wanted to lift onto the nail.”

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“Once removed, the pattern below the surface was transferred to the nail. To add playful variation to the nail look, two different base colours were used: butter LONDON Nail Lacquer in Trallop was used on half of the models nails and Nail Lacquer in Teddy Girl was used on the rest.”

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Additional nail lacquer shades included Yummy Mummy, Diamond Geezer, Posh Bird, Pearly Queen and Billy No Mates.


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For DANNIJO’s BOXERina presentation Hughes worked on both the makeup and nail looks. The collection, which was inspired by the connection between ballet and boxing, was presented as a ballet with dancers from the American Ballet Theatre serving as the models, choreographed by Nicola Curry.

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To create the makeup look Hughes used butter LONDON WINK Mascara in Union Jack Black on the lashes, WINK Eye Pencil in Twigged on the bottom lash line and a palette of nude powder shadows on the lid. For the brows she utilized butter LONDON WINK Mascara in Brown Sugar to groom brows upward. To create the perfect pout, Hughs used the new LIPPY Lip Balms, in either Marshmallow or Nutter, mixed with a dab of concealer, depending on skin tone.

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To perfect complexions, concealer was used as needed, while butter LONDON’s Hydrating Balm was used to highlight all high points of the face and the Cream Bronzer in Bit Faker was dabbed on cheeks.

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For the multidimensional nail look Hughes applied Goss as a base and then applied the Posh Bird nail lacquer at the tips using a makeup sponge.

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