Today marks 10 years since Mr. West formally introduced himself with a Louis Vuitton backpack and an original Roc-A-Fella chain around his neck. His raps were about hopping on spaceships so he could escape from his dead-end job at the Gap, black consciousness and being slaves to material items, and the power of Jesus. He’s gone through several transformations since 2004, and is now probably one of the most watched, judged, yet influential celebrities on the planet.
With every album came a new persona, and six albums later Kanye West finally seems to have found his “uniform” when it comes to style. Hypebeasts around the world try to jock Yeezy, and it makes sense because he taught them well.
Check out Kanye West’s style evolution from College Dropout to Yeezus:
Kanye came onto the scene rocking Ralph Lauren polos like it was the only brand in existence. Which makes his now classic line from his interview on Sway’s morning show, “It ain’t Ralph though!” even more significant. He was the self-proclaimed “first n* with a Benz and a backpack.” In hindsight, he doesn’t look that stylish at all, but in the early 2000’s this was a pioneering look in the hip hop community–a group that originally shunned Kanye’s rapping skills because he was “too suburban.”