La La Anthony is always working on something and her most recent endeavor introduced her to world of retail.
While she’s always been fashionable, the basketball wife had never managed a label before taking on 5th and Mercer. For the August 2014 cover of Latina the Puerto Rican star talks about her project, family life and what’s she learned from being a mom. And she’s candid, as usual, about it all:
On her new fashion line, 5th & Mercer: “I know what works on Latinas, black women and curvy women. But it’s great that a website like ShopBop that isn’t used to having that kind of consumer—they’re used to stopping at a six or an eight—to push them to go up to a fourteen and understand our kind of woman.”
On designing clothes that flatter Latinas: “I always notice my quickest-selling sizes are the fourteens, the twelves and the tens. I just won a little disagreement to increase the sizes with the website ShopBop. They were only going from zero to eight and I’m like, ‘No, we come in all sizes, we have to increase the sizes.’ So now they go from zero to fourteen and I wish they would go even higher.”
On how her mom helps her be a better parent: “I always go to my mom for advice. Even when I went through crazy phases in my life, she allowed me to be me and never said, ‘You shouldn’t be doing that!’ She’d just give me the pros and cons and allowed me to make my own decisions. I hope I am my son’s best friend, and I want him to feel like he can come talk to me about anything—good or bad, because that’s what I used to do with my mom. If they can’t talk to you, that’s when they go to outside influences and they might make wrong choices.”
Read more from the interview here.