Out of all the lipsticks us girls carry in our arsenal, there is always that one color that serves as our go-to for an instant confidence boost. In America , that color has turned out to be MAC Ruby Woo, according to the latest study from the NPD Group.
In a report done by Yahoo, the lipstick was first introduced in 1999 under their Retro Matte line. The color served as the more matte version of MAC's Russian Red but turned out to become way more popular.
Jennifer Balbier, senior VP of global product development at MAC, told Yahoo, “It immediately rose to success as the best red on the market. It is iconic! We sell millions of units a year."
The world of beauty is a multi-billion dollar industry, and so we can only imagine what lipstick purchases alone amount to. Especially when there is a universally flattering red like Ruby Woo on the market!
See how some of the hottest celebs rock Ruby Woo on the next pages!
Do you wear Ruby Woo? If not, what's your favorite lipstick?