A few weeks ago it was widely reported — and by widely we mean we reported it, WWD reported it… everyone who cared reported it — that Christian Dior would be taking their Cruise presentation over to the West Coast. With the Tom Ford showing having happened there and with another brand having picked Palm Springs it was looking like a trend. In fact, publications started to print stories wondering if LA was the new New York — spoiler alert: no.
Well it seems that Christian Dior has defected. The company has announced that they are changing plans and will now be showing their collection in Paris along the French Riviera only two days prior to the Cannes film festival. Expect a glitzy array of celebrities not seen since … well not seen since Tom Ford’s LA showing… as well as Simons’ signature futurist, minimal rifts on the Dior codes. And yes, if you’ve already booked your ticket to LA, either get ready for some lonely time in the sun or see if you can rebook as fast as possible for the showing.