Milly's 2016 Fall Campaign Is Muy Caliente

Milly’s 2016 Fall Campaign Is Muy Caliente

Photo: Henry Hargreaves for Milly
Photo: Henry Hargreaves for Milly

 

Milly is a NYC-brand that’s never shy’d away from color.

For their Fall 2016 campaign the bright brand recruited Jessica Walsh of Sagmeister & Walsh as art director, Henry Hargreaves as photographer, and shot it in Brooklyn. What makes the collection unique is the combination of lines and fabrics, to draw the eye in a very commanding way.

 

Photo: Henry Hargreaves for Milly
Photo: Henry Hargreaves for Milly

 

Zipper pull down to exposing flowers. Lips open to reveal gems. A fire cracker lights up to release smoke. It’s all very intentional, and gorgeous.

 

Photo: Henry Hargreaves for Milly
Photo: Henry Hargreaves for Milly
Photo: Henry Hargreaves for Milly
Photo: Henry Hargreaves for Milly

 

“Summer romance” is what Milly’s Michelle Smith wanted to evoke from this collection. And surely, if the runway show didn’t get you, you’ll fall in love with these campaign images.

Shop Milly’s current collection, here.

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