The mark of a successful company is seeing them constantly evolve with time. And for a 107-year-old company it’s vital to its relevancy.
Elizabeth Arden, a trailblazer in the beauty world, started her spas with the mission to create “an intelligent union of nature and science to develop one’s finest natural assets.” To this day, her company makes this a priority, more recently, with their re-launch and omni-channel beauty services announcement.
In addition to changing the business name to The Red Door Salon & Spa by Elizabeth Arden, the company has renovated its 28 locations, introduced new treatment options, created a customized massage membership, and launched The Red Door at Work that offers on-the-go beauty and wellness services.
“Elizabeth Arden created the spa experience over a century ago based on her philosophy that beauty as wellness can work in harmony to enrich lives,” said Todd Walter, The Red Door’s CEO. “Focusing on meeting our guests’ needs never stops, and our guests now live and work in an always-on society.”
Gotta say, we got a first-hand experience under the new look and focus, and it’s fabulous. For a birthday treat or regular body tune-up, it’s a magical experience for everyone who enters those red doors.
“Taking exceptional care of our guests is our passion, and it’s exciting to continue innovating to create more seamless beauty and wellness experiences.”
Book your The Red Door Spa and Salon appointment, by going here.